Beautiful, Confident and Comfortable

For every woman.

For Women, By Women

We make each piece with you in mind: our swimsuits complement your figure and leave you feeling great in your own skin.

for every woman

Beautiful, Confident and Comfortable

We’re a boutique swimwear label made for women by women. Each of our pieces is a true celebration of the female body, designed to make you feel not just beautiful, but confident and comfortable. Rich in delicate details, our swimsuits complement your figure with feminine sophistication, modular shapes and quality durable fabrics so you can lounge, party, swim and just live in them all summer long, and beyond. 

who we are

Meet Almarie: Alex and Marie


We’re a mother-daughter duo with a love and passion for swimwear: the beach is our natural environment. We started working together in the summer of 2013, when we discovered we had a shared taste for delicate, feminine and comfortable swimsuits. We began with a small collection that spread through word to mouth and led us to opening our first stores in Israel. Now with clients all over the world, there is no doubt our mother-daughter dynamic is the source of our strength: we’re dedicated to each other and to empowering women of every age, anywhere. There is nothing we love more than seeing our designs on the beach, dressed in your shining confidence.